Season 1 - Episode 8: Sprinting for Unmet Needs

In this episode of GuideWire, Devin Hubbard and Nabil Khan with FastTraCS talk about its newest problem discovery technique. The modified sprint technique translates well to video and remote settings because it does not use shadowing.  

Today’s Topics Include:

• Methodologies: Mining and discovering unmet needs
• Medical Device Design: How it’s done at large academic centers
• Motivation: Learn effectively from others vs. bridging literacy gap to identify unmet needs
• Changes: No shadowing, but sprints featuring engaged providers with domain expertise
• Components: Providers, discussion leader, conference room, supplies to capture ideas
• Sprint Technique:
  • Introduce idea and process to participants
  • Collect names and contact information for attendees
  • Provide training to introduce concept of unmet need
  • Identify goal, objectives, and structure for session
  • Brainstorm for five minutes (no talking allowed to empower providers)
  • Participants prioritize and rank top three most compelling problems/unmet needs
  • Provide participants with fixed number of votes to allocate for prioritized problems
• Goals: Increase efficiency capturing unmet needs and create new medical technologies

Links and Resources:

Devin Hubbard

Nabil Khan

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp, John Zeratsky, and Braden Kowitz

Google Ventures (GV): The Design Sprint

Miro

Zoom

Ep.6 Dr. Martin Medical Device Innovation as a Provider

FastTraCS

GuideWire Podcast on Twitter

GuideWire Podcast

Quotes:

Needle in a Haystack: Traditional ways of medical device innovation rely on immersion and/or shadowing.

Power, Influence, Experience: We value diverse perspectives and diverse stakeholders.

Working Alone, Together: Don’t control quality, but quantity of unmet needs and problems.

Sprint: Activity by design is hurried to maximize time with providers and promote quick decision making.